To brand a seafood dining
establishment with an elegant,
seaside ambiance reflecting
the fluid nature of water.
Design a setting with natural
water colors and tones flowing
consistently through the space.
Integrate simple, nautical elements
to visually capture a calm,
uncluttered aquatic environment.
Sea glass-inspired lighting fixtures,
timeless shell portraits, the echoing
sound of ocean waves in the lounge will complement an elegant menu and sweep guests away.
The restaurant name “Aqua”
evokes a brand inspired by
the fluidity of water and the
translucent hues of coastal light
blues and greens mirroring nature.
It says this dining destination honors the simple, timeless
nature of the sea.
Highlighting natural, water-inspired
features and attributes, the Aqua
brand attracts clientele who value
a contemporary dining experience
that seamlessly integrates setting
Contemporary design, open floor plan, clean lines, recessed lighting, sea-inspired photography.
Sea charts, exotic fish, natural fan coral, seashell collections and sea glass.
Final Font Selection: Baskerville Regular.
Inspired by the fluid curvature of the moving waves.
Translucent clipboard menu utilizes typography as a design element paired with a laser printed menu.
Savory cuisine prepared in a contemporary fashion.
Sea-inspired chandeliers incorporating glass and natural shells as the main design element.
Based on a floor plan, layout tables and booths to accommodate proper seating in dining areas.
Photographed and silhouetted an array of shells: sea urchin, chocolate clam, abalone and cassis cornuta incorporating each into a series of business card designs. Stock: Mohawk Superfine premium card stock
with matte laminate. Fonts: Baskerville Regular and Myriad Pro Regular.
Responsive website design accessed via mobile devices such as smart phones, tablets and desktops.ØØØ